Showing posts with label contest. Show all posts
Showing posts with label contest. Show all posts

Saturday, September 19, 2009

Shameless, but clever?



Asking for votes is not something I like doing. I'm more of the same school as the person on Twitter who posts his secret of social media marketing: if you are promoting Fightclub, do not talk about Fightclub.

So, I'm lagging woefully behind the Wake Up Celebrity Author Contest leaders (a business book and a horoscope story) who are obviously better at marshalling friends and strangers to show up and vote.

Voting involves awarding one-to-five stars for the cover art, the title itself, and the blurb. It's a way of proving that you (the voter) were there. You are also encouraged, but not obliged, to leave a comment in praise of the author. Self-promo in the course of the comment is fine, as long as the comment is approximately about the author, too.

I commissioned a video, as you may see.



I don't think it is helping very much, but I'll tell you a secret. You can promote a video on YouTube through the Google Adwords program. I'm paying .10c per click. I've had two clicks.

ROTFLMAO. Okay, that's not going to help me scale this wall of woe, but here's the thing. I've had over 9,000 impressions. For 20 cents!


I haven't checked on the effect on my sales... I really ought to, oughtn't I? But I do have a second book in the contest, which is acting as a sort of "control" because I have not asked anyone at all to vote for it (and this is not a hint).

Surprisingly, it is getting votes. Well, the contest ends on the 25th September 2009. In the meantime, I've got a few financial incentives being posted around the web for voter (for Insufficient Mating Material). There will be a random drawing for voters who leave a keyword in the comments box.

One contest is being run on Keta Diabolo's blog.
http://ketadiablo.blogspot.com/search/label/News

Another is being run on Gather

Another is being run on the Raven Happy Hour blog
http://ravenhappyhour.com/ravenblog/?p=971

And I have a Dorchester contest, where one lucky person could win all four of my books, autographed.


Today is International Coastal Clean Up day. My best wishes and eternal gratitude go out to everyone who is picking up human waste (trash, I mean) on the world's beaches, also to everyone who refrains from loosing balloons into the sea, and everyone who cuts up the plastic things that hold six-packs together.

Today is also the start of Rosh Hashanah. My best wishes to everyone who is observing a religious or holy festival this weekend.

Rowena Cherry

Saturday, May 30, 2009

Emily Bryan's STROKE OF GENIUS CONTEST

STROKE OF GENIUS CONTEST

Want to see your name on the acknowledgment page of Emily Bryan's next book? Here's your chance! Emily is giving her readers a chance to name an important secondary character in her upcoming STROKE OF GENIUS. The winner will receive signed copies of Emily Bryan's entire backlist (including A CHRISTMAS BALL anthology, due out Sept 29th). PLUS you'll be mentioned on the acknowledgment page of STROKE OF GENIUS. The contest begins June 1st and entries close July 1st. For more information, visit
www.emilybryan.com.

Sunday, February 04, 2007

Behind the scenes secrets...

Of making the Insufficient Mating Material book video.

Happy Superbowl Sunday, by the way. Have you seen my 50 second advertisement? Not on TV, naturally, but on MySpace and You-Tube and anywhere else that will put it up (including my home-run website... which isn't run by me!)

For the record, Edward Traxler --Myra Nour's brother-- did my video. However, I put in a lot more time and did a lot more work than I expected, so I really hope that it is as effective as a marketing tool as everyone who has them, seems to think.

I don't know. Seeing a cover cut up and moved around on a screen has never sent me to a bookstore with the speed and purpose of a heat-seeking missile.

When we started, I thought I knew what I wanted. For about $75 (not my end cost!) I wanted a Me-Too product, just to hedge my bets in case Susan Kearney, Linnea Sinclair, Mel Schroeder, Myra Nour, Ruth Kerce, Mandy Roth and Michelle Pillow (I watch Mandy and Michelle, because they must be the most savvy self-promoters I've ever seen, and I mean that in the nicest possible way) are right.

Music: I wanted the Pilgrim's Chorus from Wagner's Tannhauser. I'd once seen a feeble --but choral-- version on a Royalty Free site. Failing that, yeah, Billy Idol's White Wedding or Jethro Tull's Locomotive Breath would do nicely, but that idea was quickly squashed. One cannot buy Royalty Free 30 second clips of Rock Star's music. Alas!

And, to get anything except the orchestral Overture from Tannhauser, the sites I visited required Membership and a commitment to buy more than 30 seconds of good stuff.

Ed gave me links to six sites that sell legal-to-use music, and told me to find what I wanted. Imagine... well, I am picky and I have expensive tastes. If I couldn't have someone famous, I wanted a lot of people, so I hunted for a good, bombastic choir. I'd hoped for massed, warrior-like men in extasy, but settled for kick-butt females going Aaaaaaaahhhhh.

I'd seen Lightboxes in an earlier reconnoitre, but hadn't figured out how to use the site. I learned. I thought I wanted beach and sea and an aurora borealis to play up the cover art, which I assumed we'd be cutting up.

Unfortunately, my From-Here-To-Eternity cover models are in an isoceles triangle configuration, so there was no way to make them roll over (and over again) in the surf.


Using the index and search functions, I wasted a lot of time looking at seascapes, hoping to find ejaculating clams.... or something that could suggest that.

Also, I went through a lot of little campfires (most had unsuitable men in
baseball caps silhouetted against the flames). My romantic aliens do not wear baseball caps or Chicago Bears helmets. Eventually, I decided that it was witty, funny, and appropriate to show a really big fire. If you've read Insufficient Mating Material, you'll understand why.

Then Ed sent me to a NASA site, and I spent a day or two looking at
starfields and comets and planets.

Next, he sent me to the airforce to check out jetfighters, and then to....look at fonts and colors.

And meanwhile I was trawling MySpace trying to find a cheap, naked man.

I found one enjoying a shower (which would have been really good, given one of the archetypically dirty tricks Tarrant-Arragon plays on his sister) but .... it wasn't to be.

Thank Evan I remembered what a good sport Evan Scott is! He said I could use one of his photographs. Oh, but the trouble we had removing Evan's hair, and putting a piratical headsquare on his head. The early efforts looked like a hard, orange hat. No one wears a construction site helmet and nothing else in the sea.

There was another shot we considered... Evan was waist deep in the sea, proudly holding up a manly bathing-costume. We turned the swim suit into a big fish, as if he'd just tickled a sea-going trout and caught it.

However, the fish was a distraction, and would take too many words to explain, even if there IS a school of thought that says you can use fish skin as a condom. SURVIVORMAN (who was my survival techniques consultant for the book) opines that you can't, but that rabbit guts are an option.

Back to Evan's inconvenient hair. You can imagine me googling Pirates of the Caribbean for good-looking headwear. Unfortunately, most of that looked good because of the explosion of dreadlocks and beaded beard underneath the scarf.

And, Djetth should have had a goatee, but Ed draws goatees like a subway grafitti artist putting facial hair on the Mona Lisa (it must be his only weakness), so I googled Men In Goatees. (That was an interesting search!) I also found Max Von Sydow's Ming from Flash Gordon, and Andre Agussi and Brad Pit and chin curtains. Chin Curtains!!

In the end, I decided that Djetth did not need a goatee for the purposes of this trailer.

Then, finally, the video is done, and Ed puts up a really good resolution, and I discover that the hero in the sea has what looks like monster love bites around his visible nipple.

No one seems to mind, though.

Best wishes,

Rowena Cherry
"Insufficient Mating Material is a strong, intelligently written book..."
~Marcy Arbitman, JERR

PS. Don't forget to check out the covers of INSUFFICIENT MATING MATERIAL. Find the Hidden Image, enter the contest (at www.rowenacherry.com/hiddenimage/) and you might win a bookstore shopping spree.